Monday, February 5, 2007

Jack Kerouac

For the uninitiated, Jack K was one of the pioneers of beat poetry, alongside Richard Brautigan and Allen Ginsberg. His classic book - on the road - is this fabulous crazy stream of consciousness that makes you want to chuck everything and head on an endless wanderlust meandering road trip.

And here's a list Jack wrote - beliefs & technique for modern prose, but I like to believe hold true for planning as well:

Scribbled secret notebooks, and wild typewritten pages, for yr own joy
Submissive to everything, open, listening
Be in love with yr life
Something that you feel will find its own form
Blow as deep as you want to blow
Telling the true story of the world in interior monolog
The jewel center of interest is the eye within the eye
Write in recollection and amazement for yourself
Work from pithy middle eye out, swimming in language sea
Struggle to sketch the flow that already exists intact in mind
Dont think of words when you stop but to see picture better
Keep track of every day the date emblazoned in yr morning
No fear or shame in the dignity of yr experience, language & knowledge
Write for the world to read and see yr exact pictures of it
You're a Genius all the time

Say what?

8 comments:

meraj said...

superb post, Kajal (no, thats not my love for kerouac speaking) and highly relevant.

try catching up with henry miller (ie if you havent done it). he is another example of free flow writing, pretty much like one's thoughts...and absolutely unadulterated.

blaiq said...

I totally agree that they hold for planning as well. Heck, I think they hold for life itself.

I particularly love these three:
1. Submissive to everything, open, listening
2. Accept loss forever
3. No fear or shame in the dignity of yr experience, language & knowledge.

Kaj said...

Meraj, thanks for the tip. I plan to pick up Tropic of Cancer soon! I love the idea of writing without stopping to analyse it too much, and sometimes I do that before I write a brief.

Blaiq - I love the last one too. To break away from inhibitions and express yourself clearly, thoughts stemming from experiences and ideas and knowledge...

A great tip my boss gave me on my briefs was to make it like a gossipy chat with my friends (this was on a particular account) .. but talking casually in a fun interesting way has helped me communicate my insights far better than dry matter of fact statements.

That's why I love this list, because all the advice is things we'd aspire to do but they're expressed in such a poetic inspirational way...

BTW we're still looking for young, enthusiastic planners (or ex suits 2-3 yrs exp) if either of you can think of anyone who would fit in...

meraj said...

will be looking out, Kajal.

Kaj said...

thank you! what's really interesting is that lots of ppl from Europe & USA have been applying. I'm loving this reverse trend. Reinforces the India NOW thing. But it's a bit more challenging to plan in a foreign culture methinks - esp india with its contradictions n diversity - so lets see how it goes..

Subramaniam Avinash said...

'No fear or shame in the dignity of yr experience, language & knowledge.' What does that mean?

Kaj said...

to me.. thats be who you are.. and unafraid to express it

Anonymous said...

I love Jack K. You know who else does? William Gibson. He names both Jack K and Ginsberg as his early inspirations. His books are nominally scifi but they evoke the same sort of response in me as On the Road.

In case you guys haven't read his Pattern Recognition, you should. It's a great book and it revolves around the themes of brands and viral marketing.