Showing posts with label US Car market. Show all posts
Showing posts with label US Car market. Show all posts

Wednesday, January 31, 2007

Personalised Billboard

How about a personalised billboard? The one which calls out your name and greets you very morning when you drive to work. Or remembers your birthday an wishes you when you come close to it. Mini USA is breaking new grounds with technology-meets-billboard-advertising.

Imagine a similar feat. on M. G. Road as Mr. Mohit Sharma approaches the Dickenson Road junction saying "Santrowale Sharmaji suprabhat, nashta kiya aapne?"

Read more here.

Tuesday, January 2, 2007

Parity in Cars - From Businessweek

Toyota's No. 1! Who Cares?

Sure, Toyota (
TM) will probably overtake General Motors (GM) as the world's biggest automaker by sales—and Asian auto companies such as Nissan (NSANY), Honda (HMC), and Mazda (MZDAF) will continue to make market share grabs in the U.S.

But here's a prediction: Though there will be hand-wringing in the business press and in Washington about U.S. industrial decline, ultimately this story will turn out to be a non-event. Most U.S. car buyers really don't care that much about which company produces their car, just as long as it is the product of quality engineering and design.

Also, most foreign carmakers, and certainly Toyota, have invested huge sums in U.S. plant capacity and provide well-paying manufacturing jobs all across the U.S. So there is little incentive for U.S. lawmakers, especially in states where Asia transplant factories have been located, to make a fuss. Like it or not, what's good for Toyota is now good for the U.S.